The British Muscle

Sports Car Design Concept
[electric]

Bold - Powerful - Dynamic

My intention was to create a muscle car with the feel of the bold appearance of a British Bentley. I kept the soft edges to a minimum and wanted a sharp hard feel. Also for me it was important to give the car a meaningful sideline and belt line, which fits from the front all over to the rear. Often enough in many cars the shape on the side is imbalanced and feels empty compared to the rest. The front or rear is typically where most things are happening. The side of the “American British” is more dynamic. Even the rear wheel housing protrudes out of the chassis. Some might call it impractical, but I call it distinctive and functional like a wind spoiler.

If you see this in your rear mirror, better get out the way.

Mach es besonders

City Bug

Shared City Mobility Vehicle

electric car concept for car sharing system in big cities with panoramic view

Kunden
Hier Namen eingeben

Jahr
01/01/000

Ads for a car rental service

Play with speed

Who does not want to drive a fast slick luxury sports car? For most people the closes they can get to the car is by driving it in video games.

I thought how about put some graphic elements and graphics of video games into it? It is a direction I want to explore more.
This is not enough

Motivation to kindle desire

Many Men (and women) do have a wish to drive and own a classic beauty but it’s more challenging than the path to the first million - as these cars are just too rare. The design of the ad is fine - but maybe not enough?

A bit too bold

The design might be a bit overboard. Looks and feels too noisy. Bold to the eyes almost. Looking forward to redesigning it. For now it’s trashy.

Could be from Daimler

Not necessarily the design being from Daimer Mercedes Benz, but the phrasing. Evoking some feeling of pride - pride for Germany as a nation of cars with the first history of cars.